Page 8 - NO.149銀行家雜誌
P. 8

ᝈ˂ɨ
                Global View






              ̨ᝄঐщၪᖩ




              ၾͭௗ֟อܔٙ੗ʲᗫڷk




              立陶宛跟台灣一樣都是新興民主國家,但兩國相似之處也僅限於此,真要建立穩固關係,還是
              得從頭開始打地基。兩國關係要提升到戰略層次,還得補上許多努力。
                                                                                     撰文:Matthew Fulco傅長壽


              去     年 12 月底,台灣政府買了大約 2 萬瓶                      顯得小氣而且手法粗糙,而台灣則是相當精
                    立 陶 宛 的 蘭姆 酒。 這 些 酒 原 本是 要 送
                                                               明。在政府買酒之後,台灣民眾也很快的響
              到中國,但在北京對維爾紐斯當局實施非正                              應,於超商預購的1,800瓶在15分鐘內搶購
              式的經濟制裁之後,就被擋在關外。自從去                              完畢,臺酒實體店面開賣1,200瓶也是立刻
              年立陶宛決定改善對台關係之後,其與中國                              售罄。
              的關係就一直處於冰點。                                           當然,目前我們還不知道這招除了宣傳效

                  買下這批蘭姆酒,是蔡英文政府的一步                            果之外,還會有什麼影響。台灣人不太喝蘭姆
              公關好棋,它的經濟影響力很小,卻讓台                               酒,新鮮感一過,可能就不會繼續購買這類立
              灣登上了每個重要國際媒體的版面,讓中國                              陶宛商品。



              Can Taiwan and Lithuania maintain their newfound

              close ties?


              Lithuania and Taiwan have the shared experience of being young democracies living in
              the face of authoritarian giants but that is where their similarities end. That means the
              bilateral relationship needs to be constructed from the ground up.  Much work remains
              to upgrade the bilateral relationship to a strategic level.



                n late December,  the  Taiwanese  government   have been ice cold ever since the Baltic state decided
              Ipurchased about 20,000 bottles of Lithuanian    last year to upgrade relations with Taiwan.

              rum destined for China that would have been          With the rum purchase, the  Tsai Ing-wen
              prevented from entering the country due to       administration scored a major public relations
              informal economic sanctions  Beijing has  placed   victory. Major international media all ran the
              on Vilnius.  Ties between China and Lithuania    story, despite the minor economic impact. China






          8   台灣銀行家2022.5月號






   1          5%     JOEE
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